Is mountain climbing like a business? Indeed, it always takes thorough preparations, a smart plan and a great team to reach the top. That was the key message of Dutch mountaineer Wilco Van Rooijen, whom we had invited for a keynote speech at this week’s MEA partner event in Fujairah, UAE. For two days, our business partners from the MEA region got together to discover our latest innovations, to talk business and to share their stories with peers. Some even went home with an award!
↧